THE AMPLIFICATION PLAN
Amplification you can click on.
One written plan. Six approved creators who each publish an Instagram feed post and invite your brand's account as collaborator. One article, live on a publisher you approve. You finish with seven live links you can open yourself.
Price: AED 19,950
One fee, paid 100% upfront to activate. Excluding VAT where applicable. No retainer.
Low risk by design: Seven outputs you can open, defined before you pay. If something we control is missing and we can't put it right in 10 business days, the core fee comes back.
Request your Amplification Plan
- 29 creators for La Vie en Rose
- 11 KOLs for LC Waikiki
- 9 influencers at NEW YORKER Abu Dhabi
La Vie en Rose · creator story 
LC Waikiki · in-mall digital 
La Vie en Rose · creator story 
NEW YORKER · Reem Mall opening 
La Vie en Rose · creator story
La Vie en Rose · creator story 
LC Waikiki · campaign photography 
La Vie en Rose · creator story 
La Vie en Rose · creator story
Creator work Morph has already delivered.
These are earlier Morph campaigns, not results of The Amplification Plan.
The creator captures here are Instagram Stories from those campaigns. The six outputs of The Amplification Plan are feed Collab posts.
29 creators
La Vie en Rose / Creator content
Morph delivered influencer amplification for La Vie en Rose in early 2026. The campaign involved 29 creators and recorded 172.7K views. The participating creators had a combined audience of 23.47M.
Combined creator audience is not measured campaign reach.
11 KOLs
LC Waikiki / Back to School 2025
More than 10 million campaign impressions, with 11 KOLs participating. The impression total covers campaign activity as a whole; Morph's contribution was creative, production and influencer amplification.
9 influencers
NEW YORKER / Store openings
The opening welcomed approximately 250 visitors, with nine influencers in attendance.
Performance notice: Results describe particular engagements and reporting periods; they are not forecasts. Morph does not guarantee sales, ROI, ROAS, rankings or AI visibility unless expressly stated in an accepted agreement or product-specific terms.
Reach is an estimate. A link is a fact.
Most visibility work is reported in numbers you have to take on trust. The Amplification Plan is defined by things you can open: six creator feed posts, each with a Collab invitation to your brand's account, and one article on a publication you approved. Each has a URL. Each is either live or it isn't.
We don't promise views, followers, leads, sales or search rankings. Nobody honest can. We promise the work exists, in public, where your customers already look.
What AED 19,950 buys, and how you'll know it's done.
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1 plan
One written plan
We start with your brand, brief and objectives, then shape the audience, message and story angle. We shortlist six suitable creators, build distinct angles for their content, and define the article, call to action and publishing schedule. A focused plan made for your business, not a full brand strategy.
Done when: You approve it in writing.
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6 Collabs
Six creators, six published posts
Six different nano creators, each contracted under a handle you've approved, each publishing one original Instagram feed post about your product, service or brand and inviting your account as co-author. The format for each creator, single image, carousel or Reel, is agreed before booking.
Counts when: The approved post is live on the creator's feed, your brand's account has been correctly invited as collaborator, and we've sent you the live link and the invitation record.
Doesn't count: A Story, a tag or a mention in place of the agreed feed post and invitation.
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1 article
One live article
One article on a qualifying online publisher that you approve by name before we book. Not a press release sent to a list, not a record of journalists we emailed. If the placement is paid, it carries the publisher's sponsored label, and we'll never present it as independent coverage.
Counts when: It's live at a URL we've both checked.
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7 links
Coordination, then the proof
One Client Servicing lead routes every approval and closes with a report: the six post links, the article link, the usage-rights register and the native metrics the platforms make available.
Done when: You have the report and every link in it opens.
Seven links you can open. One fee, agreed before you pay.
Six creator posts on Instagram and one live article, each with a link in your closing report. TikTok can be added as a separate quote.
- Instagram Collab postsIncluded
- TikTokSeparate quote
One plan, six angles.
An illustrative example, not a client, a booked creator or a forecast. It shows how one objective becomes six different reasons to look and one article.
The objective
A Dubai café wants people nearby to try its new breakfast menu in the first month.
Six creator angles
- The early riser: a weekday breakfast before work.
- The home baker: the pastry, tasted and questioned.
- The coffee regular: the brew method and the cup, in detail.
- The weekend table: breakfast for a family of four.
- The neighbourhood guide: where the café is and how to get there.
- The design eye: the room, the light and the plates.
One article
A feature on the menu and the people behind it, on a publication you approve by name.
What you receive
Seven live links, the usage-rights register and the platform metrics that are available.
Your closing report lists
| Item | What it records |
|---|---|
| The Amplification Plan | Written, and approved by you |
| Collab 1 | Live link and the invitation record |
| Collab 2 | Live link and the invitation record |
| Collab 3 | Live link and the invitation record |
| Collab 4 | Live link and the invitation record |
| Collab 5 | Live link and the invitation record |
| Collab 6 | Live link and the invitation record |
| Article | Live link on the publisher you approved |
| Usage rights register | 30 days, GCC, your own Meta ad account |
Specimen layout. Your report carries the real links as each one goes live.
Then put the six posts behind your ads.
For 30 days you can run the six final creator posts as ads from your own Meta ad account, targeted anywhere in the GCC. The licence is non-exclusive. The 30 days are set to start when the sixth post goes live, so the clock doesn't run while posts are still going out.
Included
- Paid use of the six final creator posts
- From your brand's own Meta ad account
- Targeting across the GCC
- Creator permissions, music and third-party material cleared in advance
Not included
- Ad spend, ad setup or campaign management
- Partnership Ads or whitelisting under a creator's own handle
- Other regions, longer terms, raw files or edited versions, which are available on request
Delivered.
Or refunded.
If something we control is missing and we can't put it right in 10 business days, you get the whole core fee back.
The core is the deliverables in the plan we develop around your approved brief: the written plan, six live creator posts with correctly sent Collab invitations, the live article and the agreed 30-day usage rights. If any part is missing after the agreed delivery date for a reason on our side, tell us in writing. We then have 10 business days to put it right. If we can't, we refund the core fee you've paid. In full, not pro rata.
- 1The delivery date passes with something missing
- 2You tell us in writing
- 3We have 10 business days to put it right
- 4If we can't, the core fee you've paid comes back
What it covers, and what it doesn't
It covers what we control. It doesn't apply when a delay comes from your side, such as late approvals or missing brand material. An invitation you haven't accepted doesn't make a post missing. It never covers outcomes like views, followers, leads, sales or rankings. Payment is 100% upfront to activate the plan. We begin after the agreed brief, essential brand inputs and full cleared payment are received. There are no split payments. The full terms, under applicable UAE law, are in your agreement.
We're accountable for the work, not the algorithm.
Delivery is defined before you sign: the written plan, six live creator posts with correctly sent Collab invitations and one live article, each with a link you can open. Views, followers, leads, sales and rankings are never promised.
From brief to seven live links.
Five steps, one Client Servicing lead throughout. We agree the initial scope and expected timing before payment, then finalize the detailed dates in the approved plan.
01
You send the brief
Tell us what needs to be seen. We reply with fit, the creator and publisher approach and anything that would stop us, before you commit.
Then: Agreement signed, brief agreed, 100% paid upfront to activate
02
We write the plan, you approve it
Message, angles, article idea, call to action and dates, in writing.
03
You approve six creators and one publisher
By name and by format, before anyone is booked.
Then: Final publishing details approved, no further package payment
04
Creators publish, and you accept the invitations
Each creator publishes and invites your account, and we send you every live link. You accept on Instagram, and the post appears on your profile too.
05
You get the closing report
Seven live links, the usage-rights register and the available native metrics.
On location, and from abroad.
Can creators visit our store or shoot on location?
They can when it suits your objectives and the approved approach. For a retail or venue-led brief, an appropriate creator may visit, film, edit and publish; other creators may work remotely. We confirm the exact visit and production obligations, geography, logistics, availability and any additional costs in writing before activation. Six physical visits are not automatically included.
What do you need from us?
A clear brief, your objectives and target market, verified product facts and claims, brand assets, a timely approver, and an Instagram account able to accept the six Collabs. Brands based outside the UAE can still request UAE amplification: creator locations, local filming, products, travel, customs or permissions are reviewed case by case before activation.
Need more? Ask, and we'll scope it.
The Amplification Plan is fixed on purpose. When a launch needs more, we quote it separately so the core stays clear. None of these have public prices.
More creators
Additional nano creators, micro and macro creators, celebrity ambassadors and appearances.
More production
Video shoots, art direction, scripts, editing, higher production value and broader strategy.
Moments in the real world
In-store activations, pop-ups, online events, live experiences, brand events and press events.
More media
Additional articles, an upgraded publisher, Arabic and multilingual content, other channels and platforms.
Ongoing support
Paid advertising strategy, setup and management, social media management, and Partnership Ads or whitelisting under a creator's handle.
Longer and wider rights
Rights beyond 30 days, other regions, asset variations, raw footage and further licensing.
Mention any of these in your brief and we'll include a separate quote.
Questions buyers ask us first.
What exactly is an Instagram Collab post?
It's a single feed post with two authors. The creator publishes it and invites your brand's account as a collaborator. Once you accept, the same post, with the same likes and comments, appears on both profiles. A normal tag or mention isn't a Collab, and neither is a Story.
Why do we need to accept the invitations?
Accepting puts the post on your profile as well as the creator's, so it's worth doing promptly. We tell you when each invitation is waiting and send the live link and the invitation record. A correctly sent invitation counts as delivered, whether you accept it straight away, later or not at all. If a creator doesn't publish, or doesn't send the correct invitation, that's ours to fix within the cure period.
Who are the creators, and do we get to choose?
Nano creators are smaller accounts, typically under 10,000 followers, often with close audiences. We shortlist six eligible creators who fit your audience and propose them by handle. You approve the names, and the format each will publish, before anyone is booked. We can't promise a particular creator before booking, because availability changes.
Will all six posts be Reels?
Not automatically. Each is an original Instagram feed post. Whether it's a single image, a carousel or a Reel is agreed per creator before booking. More formats from the same creator can be quoted separately.
Which publication will run the article? Is it paid?
We propose a qualifying online publisher and you approve it by name before we book. The article's language and angle are set in your plan. Placements are often paid; when one is, it carries the publisher's sponsored or partner label, and we won't present it as independent editorial coverage.
Can we use the posts in our own ads?
Yes, for 30 days from when the sixth post goes live. You can run the six final posts as ads from your brand's own Meta ad account, targeted across the GCC. Ad spend, ad management, Partnership Ads under a creator's handle, other regions and longer terms are separate.
Do you guarantee views, followers or sales?
No. Nobody can do that honestly. We guarantee that the work is delivered and live: the plan, six live creator posts with correctly sent Collab invitations and the article, each with a link you can check.
What happens if you don't deliver?
If anything we control is missing after the agreed date, tell us in writing and we have 10 business days to put it right. If we can't, we refund the full core fee you've paid. Delays caused on your side, such as late approvals or missing brand material, don't trigger the refund, and an invitation you haven't accepted doesn't make a post missing. The full terms are in your agreement.
How long does it take?
Timing depends on your objective, location, approved creator production needs, and the publication schedule. We confirm the initial scope and delivery window before payment. Execution starts once the agreed brief, required inputs and 100% payment are received, with any scope or schedule changes agreed in writing.
In clients' words.
These clients describe earlier work with Morph. None of them bought The Amplification Plan.
“Combining strategic thinking with seamless execution.”
“Morph doesn’t just create brands, they help you clarify what you’re building and bring it to life in a way that actually feels true to you.”
“Their efficiency in delivering outstanding results within a short timeframe, coupled with cost-effectiveness, has truly impressed me.”
Let's amplify your story.
Tell us what you're launching, selling or changing. Client Servicing will confirm the six creators, your media publication and the delivery terms before you commit.
The Amplification Plan · AED 19,950, one time, excluding VAT where applicable.
Bring us the brief.
Continue to Morph's existing secure enquiry form. Your request goes through Client Servicing, not a demo or an unmonitored inbox.
Prefer email? hello@morph.ae
The Amplification Plan is a Morph offering. Creators, media inventory and commercial terms are confirmed in signed agreements.